Jonathan JonesFounder/CEO/President
Consulting in the instructional technology field for 20 years, Jonathan has designed and implemented technology-based business solutions for a client list that includes Unilever, Royal Bank of Canada, The Financial Times, AT&T, Qwest Communications, Verizon, Toys R Us, Geisinger Health System, Scripps Health, Guthrie Health System and Harvard Business School Publishing.
For the Past 8 years, Jonathan has focused his talents on leveraging cutting-edge technology for products that produce value to industries including healthcare, financial services, and higher education. Jonathan founded PinPoint Strategies, LLC, a company focused on bringing proven strategies and technology to enhance marketing, development, and recruitment services.
Kurt FarrVideo Director, Production and Post
Kurt has a B.A. in Film and Communications from The University of Las Vegas, Nevada. He specializes in using his digital story telling skills to engage the audience in a way that the written word alone cannot do. Kurt began his career working on several programs for The Learning Channel, Discovery and VH1, starting our as a cameraman, moving to editor and eventually to assistant segment producer. He gives clients a stylistic expertise that delivers an unbeatable cost-to-value ratio.
Kurt appreciates his work/life balance with his off-hours devoted to his 5 year old son Brecken or out and about on his mountain bike.
Paul PinkmanWeb Creative Director, Information Design
Paul Pinkman, a practicing fine artist, brings together the disciplines of graphic and web design, information design and web development. In his work with PinPoint Strategies, he has focused on building brand identity through the design of company logos, clear web and mobile designs and supporting collateral materials, all of which support a cohesive view of a companies unique characteristics. He brings into play years of instructional design and digital marketing such as ecommerce, blogging and social networking.
Mr Pinkman believes that successful design starts with clear information design. His background as a visual designer across many different media gives him a unique perspective in developing a visual signature for the company clients. He incorporates user centered best practices, information organization and graphic design for print. He takes into account not only the purpose and goals of the clients, but also the best way to articulate those purposes and goals to the target audience.
His background includes working in advertising in New York, elearning development at AT&T, and founding an elearning and training company, CRK Interactive. He continues to exhibit and sell artwork regularly in the New York Metropolitan region.
Susan VogelWriting Consultant
Susan has more than 25 years of experience as a marketing/creative writer, working with consumer and business-to-business clients as an interviewer, writer, and producer. Within the past ten years she has focused heavily on the healthcare segment, targeting consumers and physicians, demonstrating a working knowledge of medical specialties and their specific requirements from a marketing perspective.
Susan acts as a creative consulting partner and producer for PinPoint Strategies, LLC, helping to enhance the power of technology solutions by integrating strategic marketing techniques.