Healthcare Solutions
Our healthcare solutions focus on three key areas:
- Physician recruitment
- Nurse/Mid-level recruitment
- Foundation/Fund raising
Following are examples of campaigns we have successfully implemented for healthcare clients.
Guthrie Health
Physician Recruitment Portal
The Guthrie solution combines targeted digital & printed recruitment campaigns with an interactive physician recruitment portal to clearly communicate Guthrie's recruitment brand to targeted medical professionals. The digital solutions allow Guthrie to proactively provide information about the health system to qualified medical professionals consistently while supporting Guthrie's recruitment brand. The portal solution also allows for targeted messaging and video/media to be selected and presented for each medical subspecialty recruitment campaign. the physician recruitment portal supports web, mobile as well as packaged media like CD's or thumb drives. All technology and video has been produced by Pinpoint Strategies. (www.ichoseguthrie.org)
Geisinger Health System
Allied Health
The Allied Health recruitment campaign was built as part of a series that also included "Nursing" and "CRNA" solutions. This campaign is an example that shows a specific campaign module along with four general modules that include a focus on the Geisinger Health System, Quality of Life & The Geisinger Story (history of the hospital/health care system) that were reused from existing e-recruitment campaigns built by Pinpoint Strategies, LLC..
Scripps Health
Electrophysiology: Capital Campaign
This solution was developed to help with a 5 year $5 Million foundation campaign at Scripps Health. The solution was burned to a CD and distributed to potential contributors that attended an EP campaign focused dinner and also added to the Scripps Foundation website. The CD was incorporated within an eight page collateral piece that included architectural renderings and the vision for the electrophysiology lab. The e-marketing solution was launched in March of 2007 and the entire $5 Million was raised in only 18 months.
Contact us today to request access to further demos and to get your recruitment marketing campaign going.
E-mail: jjones@pinpointstrategies.com or click here to send us a request.